• Persona_Purple_1

PERSONA PURPLE $200.00 $129.99

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1.25 inch, 100% Pure Ceramic Flat Iron


The Persona -100% Pure Ceramic Plate Flat Iron is the pillar upon which the iKONIC brand has been built. Its simple elegance, revolutionary design and consistent, professional grade performance keep stylists, and the stylish, raving!Its velvety skin, our signature “soft touch” material, makes holding and using The Persona a sensory indulgence in itself. Parched hair prone to breakage is a classic symptom of using conventional irons made of metal and coated to look like ceramic.The Persona’s 100% pure ceramic stone plates will rehabilitate your tresses into supple, glossy brilliance. Each pass of this precision styling tool will awaken a healthy radiance in your hair along with an iKONIC feeling of confidence!



  • 100% Pure ceramic plates
  • 1.25 inch Precision-engineered floating plates
  • Variable Dial Temperature Control from 140-410degrees
  • 100% Pure Far-Infrared heat technology
  • Negative ion conditioning technology
  • 360 degree power swivel cord
  • Heats up in seconds
  • Dual Voltage
  • Multi-Purpose Styling Tool
  • Revolutionary Design


  • 100% Pure ceramic plates for smoother, shinier hairUnique floating plate technology guarantees perfect plate alignment
  • Flexible heat setting for all hair types
  • Seals in natural moisture to add extra shine & luster
  • Ionic plates reduce static and eliminates frizz for shinier, smoother hair
  • Tangle-free cord allows easier maneuvering as you style
  • Shortens wait time
  • Built in converter works with 110v to 240v electricity
  • Perfect universal styling tool to curl, straighten, flip and wave
  • Soft touch grip for better handle and control
WARRANTY: 5-Year Manufacturing Warranty



Additional information

Weight 1.7 lbs
Dimensions 13.75 × 4.5 × 2.75 in


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